Your Strategic ABM & B2B Direct Mail Partner

We help SaaS and cloud companies engage target accounts with our intent-driven campaigns.

At SaaSMQL

We generate new opportunities from target accounts using intent signals and multichannel campaigns. SaaSMQL opens the door to decision makers at enterprise companies generating results that deliver recurring revenue.

ABM Account Selection
Account
SELECTION

We identify the best accounts that match your Ideal Customer Profile and prioritize them based on real-time intent data.

ABM Targeted campaigns
MULTICHANNEL CAMPAIGNS

We engage with the decision makers from target accounts via multichannel campaigns.

ABM Attribution and analytics
attribution & RETARGETING

We track marketing attribution and campaign ROI and nurture target accounts across channels until they convert into customers.

 SaaSMQL has Proudly partnered with over 80 companies In healthcare, hospitality, manufacturing, and software.

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A Scalable Account-Based Marketing Program

Once the program starts to generate engagement, we optimize your campaigns and double down on account segments and ABM plays where we are seeing traction.

We continuously optimize your segments and campaigns by retargeting dormant accounts, re-engaging lost opportunities, or upselling existing customers.

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Targeted Account Engagement

SaaS intent-driven demand generation
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Strategic account engagement is our specialty. We aggregate your website and CRM data with third-party intent data to identify the accounts that are more likely to buy.

With this data, we are able to generate a segmented list of ideal accounts and map them with the right decision makers. We group your accounts by vertical, territory, tier, intent, and funnel stage. We also select your "Tier 1" companies, the accounts with the highest potential value where we'll focus most of our campaign efforts and budget.

High-Impact Direct Mail Campaigns

B2B direct mail example - SaaSMQL

We create precision targeted done for you direct mail campaigns and manage the full execution to ensure your target accounts get converted into opportunities.

By integrating a direct mail approach with your current campaign flow, we can engage high-value prospects and accounts with a tangible offer, and incentivize them to learn more about your solution.

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OUR DIRECT MAIL
PROGRAMS

Use Cases for SaaS and B2B Companies

generate
opportunities

Branded and personalized direct mail to convert qualified leads into meetings from target accounts.

Warm-up COLD 
accounts

Open the door with companies that are not aware of your solution.

Nurture
accounts

Stay top of mind with existing leads without relying solely on email communication.

scale webinar
attendance

Generate new webinar registrations with a custom invite delivered to your prospects' office.

B2B direct mail use cases
Drive traffic
at tradeshows

Branded invitations with an incentive encouraging attendees to visit your booth at a tradeshow.

revive
lost deals

Lost opportunities can be re-engaged with a targeted direct mail campaign.

Account Engagement and ROI

We measure how accounts engage with your campaigns and send real-time notifications to the sales team as soon as a named account shows interest. We also leverage our campaign data to optimize subsequent programs.

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What Our Customers Say

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"The whole experience working with SaaSMQL has been really seamless. It's exciting to hear from prospects when we get a reply back and they're excited about receiving a box. Seeing the whole process working out has been thrilling."

Jasmine Chung, Director of Demand Generation and Revenue Operations at Openprise

Jasmine Vann
Director of Demand Generation & Rev Ops
Openprise

“The whole SaaSMQL team is experienced and accessible, you really have the formula locked down. You’re also able to share detailed reports and best practices you learn with other clients, all that helps make our programs even more effective. I can’t imagine trying to execute programs like this without SaaSMQL as a resource.”

Jessica Cates
Sr. Manager, Demand Generation
Side

"SaaSMQL has been one of the best marketing programs, not only in terms of the number of meetings, but also in the ROI we see."

Ryan Gazdacka
Manager of Growth Marketing
Rapid 7

“In the first 4 months of running this program we closed 2 deals. The ROI was already there, so at that point it was proved, it worked, and it seemed like the people we were speaking to had a really positive experience. So it was not just helping drive revenue, but also creating a positive customer experience."

Sheel Gupta
VP of Marketing
Verse

"When we look at the different channels, tactics, and programs that we've run over the last two years, our ABM program with SaaSMQL always stands out as one of our top performers. This has been one of our most effective channels, campaigns, and vendor relationships."

Chad Egelhoff
Senior Director of Demand Generation
Pelago